By Our Reporter
With tough market conditions providing so little opportunity for growth, commercial insurers are starting to focus on brokers at the more profitable end of the market, either through niche products, or by working with regional community brokers who typically know their clients better, resulting in stickier, more profitable business.
“Commercial insurance can be highly complex because it needs to be more specific and tailored to the individual needs of businesses. As a result, brokers are far more crucial partners for insurers in the commercial space than the personal one,

