OPINION: Social Media and the Role of Election Management Bodies
Jotham Taremwa, the Electoral Commission Public Relations Officer
Social media refers to the use of web-based mobile digital technologies to turn communication into highly interactive dialogue, and covers blogs and microblogs such as Twitter, content communities such as YouTube, social networking sites like Facebook and (cell-based) cross-platform instant messaging applications like WhatsApp Messenger.
During the past fifteen years, social media has changed e
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