dfcu Bank’s Head of Marketing on discipline, boundaries, courageous ambition, and leading with service in Uganda’s high-pressure corporate world Charity Winnie Kamusiime-Asiimwe is a marketing leader whose career spans telecommunications, advertising, financial services, and industry-wide advocacy. She currently serves as Head of Marketing at dfcu Bank. Here, she leads brand strategy, marketing execution, customer engagement, and integrated communication across the institution’s retail and corporate segments. Alongside her executive role, she is an Associate Consultant at the Uganda Management Institute (UMI), teaching CIM modules and contributing to the development of Uganda’s next generation of marketing professionals. Before joining dfcu, Charity…
Letters to My Younger Self: Charity Winnie Kamusiime-Asiimwe—”Fix the Leak, Then Buy the Billboard”
Charity Winnie Kamusiime-Asiimwe, the Head of Marketing at dfcu Bank. She says, “Guard your energy. Price your value. Build people.”
This Is Premium Content. Subscribe And Save On Unlimited Access With Our Best Offers!
