Ugandan Newspapers struggle to find readers; revenues weaken as advertisers look for cheaper alternatives. Can our newspapers survive the next 10 years?
Vision Group's Robert Kabushenga- he has attempted to diversify group earnings away from print. However his investments in radio and TV are yet to fully pay off. Print still remains the group's cash cow.
10 years from now, in
2029 there will be no newspaper in Uganda left- unless of course the government
decides to prop up The New Vision, with subsidies, mainly for political reasons
or the Nation Media Group (NMG) decides to keep an unprofitable Daily Monitor,
merely for pride’s sake.
But the latter is
unlikely as NMG, itself is struggling with its own Daily Nation.
Why do we think so?
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