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March 10, 2026
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    Uganda advertising awards

    MAAD McCann team and leadership celebrating a sweep of the 2025 Silverback Awards, showcasing Agency of the Year and multiple craft wins.

    How MAAD McCann Swept the 2025 Silverback Awards — And the Culture, Strategy & Creative Discipline Behind Its Biggest Win Yet

    Muhereza KyamuteteraBusiness & MarketsThe Big StoryNovember 21, 2025November 21, 2025

    When the ballroom lights rose at Golf Course Hotel Kampala during the 2025 Silverback Awards, one agency dominated the stage, the conversation, and eventually the headlines. MAAD McCann, already regarded…

    Discover the four-decade creative journey of David Case, the ‘Father’ of modern advertising in Uganda, from hand-painted billboards to AI-driven campaigns, and his vision to make Uganda a continental hub for world-class creative work

    Uganda’s ‘Father’ of Modern Advertising: David Case’s Four-Decade Creative Odyssey

    Muhereza KyamuteteraCEO PerspectivesThe Big StorySeptember 1, 2025September 10, 2025

    As founder, partner, and now chairman of multiple agencies within the TBWA\Omnicom Africa network, Case has championed local talent, stood toe-to-toe with multinational giants, and helped establish industry bodies like…

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    Thought Leadership
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      • East Africa
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      • Sponsored Content
      • Agriculture & Agro-industry
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      • CEO Perspectives
      • Executive Profiles
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      • Transitions & Succession
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      • Boards & Governance
      • Thought Leadership
      • Ugandans Excelling Abroad
    • Lists & Rankings
      • 100 Leading & Admired CEOs
      • 100 Most Trusted & Respected Companies
      • 100 Women Fixing Uganda
      • Billionaires
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      • 50 Leading CHROs
      • CEO Of The Week
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