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The Public Relations Association of Uganda (PRAU) has recognized organizations and individuals who champion innovations and brilliance at the 9th PRAU Excellence Awards, held at Protea Hotel in Kampala on December 4th, 2025. Held under the theme “Recognizing Innovation and Impact in Public Relations,” the event brought together communication professionals, corporate leaders and institutions, MDAs, government officials, media practitioners, and experts from related fields such as marketing and advertising. PRAU President Irene Nakasiita noted that the PRAU Excellence Awards were established to honor exceptional work in the Public Relations sector in Uganda across various categories, giving individuals and organizations a…
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“Leadership is more than a title, it’s a trait,” is a statement we often echo in boardrooms and across digital platforms, yet few truly grasp the depth of its meaning. In the corporate world, where upward momentum, promotions, recognition, and titles are often glorified, we overlook the most profound truth and aspect that the most profound leaders are born and grow from moments of stillness in designations often overlooked. Through both professional bold steps and inevitable missteps, I learned that leadership isn’t tested in moments of glory, but in the quiet, often painful resilience of building and rebuilding. It is…
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The Nigerian Institute of Public Relations (NIPR), in partnership with the Global Alliance for Public Relations and Communication Management, has appointed Ms. Irene Nakasiita, President of the Public Relations Association of Uganda (PRAU), as a Member of the Continental Advisory Committee (CAC) for the forthcoming World Public Relations Forum (WPRF) 2026, to be hosted in Abuja, Nigeria. The CAC serves as a Pan-African advisory framework established to provide strategic direction and oversight to the National Planning Committee of the 2026 Forum. Its mandate is to ensure that the global event, convening thousands of communication leaders and professionals from around the…
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From his early media days at Kenya Broadcasting Corporation and Nation Media Group to a career-defining Coca-Cola assignment that brought him to Kampala, Chihi recounts the evolution of PR from a misunderstood support function to a vital pillar of brand strategy. He speaks with candour about launching one of Uganda’s first standalone PR agencies, building trust in a sceptical market, nurturing young talent, navigating government communications, and staying resilient amid rapid technological shifts. Under his leadership, Media Age PR has grown into one of Uganda’s most respected communications firms, recently earning top honours at the PRAU Excellence Awards 2023—including PR…
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At the just-ended Uganda Marketers Society (UMS) CMO Breakfast, held on April 25, 2025 at the Kampala Serena Hotel, Gloria Evelyn Byamugisha, the Group Chief HR Officer at Dangote Cement Plc, delivered a compelling keynote address on the theme: “The Leadership Leap: Positioning Yourself for the Boardroom.” Gloria is a seasoned multi-industry Human Resources executive with over two decades of leadership experience across Africa. She has held senior leadership positions in some of the continent’s leading organisations, including Dangote Cement Plc (Nigeria), Equity Group Holdings (Kenya), Ecobank (East and West Africa), and Bharti Airtel (Kenya and Uganda). Her career has…
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