For three decades, the mobile phone has been an evolving cornerstone of Uganda’s landscape, consistently defying obsolescence. Far from being a mere communication device, it has seamlessly integrated into the fabric of Uganda’s economic ecosystem and the daily tempo of its citizens’ lives. It has also solidified its place as an indispensable tool that continues to drive progress and shape lifestyles. Uganda has become a fertile ground for digital entrepreneurship, with startups leveraging mobile technology to bridge critical gaps in fintech, healthcare, agriculture, and lifestyle services. The genesis For years, mobile phones in Uganda were primarily tools for voice calls…
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Corporate reputation is an aggregate of public perceptions about an organisation’s social, political, ethical and business behaviour and how people engage with that organisation based on these perceptions. Ultimately, this…
The startup ecosystem in Uganda has experienced remarkable growth over the past five years, with an increasing number of entrepreneurs launching innovative ventures across various sectors. As these startups seek to scale their operations and drive impact, they have turned to investors for funding support. This analysis delves into the funding landscape of Ugandan startups from 2019 to 2024, uncovering key trends and insights that shed light on the startups that have raised the most funding. For a startup to be included on this list, we had a cut-off of at least $1m raised in its lifetime and 16 startups…
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Uganda is often called a small market. Despite having a population of over 40m, the purchasing power is relatively low. As a result, it is imperative for startups and other businesses to have expansion strategies on their mind. One of the most popular destinations when Ugandan companies are expanding in Kenya due to its similar culture and its relatively bigger spending power. As a result, AVODA Institute has launched the Business Growth Accelerator Program (BGAP) to help startups and businesses expand regionally in association with Strathmore University. “A lot of Kenyan companies have expanded into Uganda, but only a handful…
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Building a startup is an endeavour that is as challenging as it is rewarding. It is a journey that is fraught with uncertainty, risk, and the potential for failure. The default outcome for most startups is failure, with success being the exception rather than the norm. This is not to discourage potential entrepreneurs, but rather to underscore the reality of the startup landscape and the need for resilience, determination, and a willingness to learn from mistakes. A startup, by definition, is a young company founded by one or more entrepreneurs to develop a unique product or service and bring it…
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In an address to the Assembly Hall at the Paulskirche in Frankfurt, Germany on June 25, 1963, the then USA president, John F Kennedy said one of his famous quotes. “For time and the world do not stand still.” he said, “ Change is the law of life.” And change is upon us at SafeBoda. In a LinkedIn post, Rob Sanford announced his promotion to the CEO job at SafeBoda, one of Uganda’s biggest startups. (Read our story about the announcement here). A few days later, his predecessors, Co-CEOs Maxime Dieudone and Alastair Sussock confirmed the news in separate LinkedIn…
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In April 2023, Moses Musinguzi was appointed Head of Operations at SafeBoda, one of Uganda’s iconic startups heading a team of 56 people. The ride-hailing giant has a habit of promoting from within, and Moses’ case is no different. Becoming head of operations was 9 years in the making. His story with SafeBoda began in 2014 when he joined as the startup’s first-ever driver. But this promotion is not his first rodeo at overcoming odds. In fact, he has been overcoming the odds his entire life. Growing up, Moses’ life was chaotic. He is the only child of his mother,…
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Paul Graham, the founder of the highly influential Y Combinator accelerator program penned arguably his most famous essay in September 2012. In this essay, titled Startups = Growth, Paul Graham argued that startups are built to grow fast. “Being newly founded does not in itself make a company a startup. Nor is it necessary for a startup to work on technology, take venture funding, or have some sort of “exit”. The only essential thing is growth.” he argued. This mantra of hyper-growth is something that startups worldwide have followed to the dot, raising millions of dollars to capture as big…
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Safeboda co-founders Maxime Dieudonne, commonly referred to as Max and Alastair Sussock, have departed their joint role as Co-CEOs of Uganda’s biggest ride-hailing startup in a surprising move that was announced by their successor on LinkedIn. The nature of their departure remains unclear at the moment. Also, it remains to be seen what this means for the third co-founder Rapa Ricky Thomson. Alastair has since transitioned into a chairman role, but Max is yet to offer an update. Max and Alastair had been Safeboda’s Co-CEOs since the founding of the startup in August 2014. They have overseen the phenomenal growth…
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Uganda Breweries Limited (UBL) has partnered with Buganda Kingdom to hold a mass vaccination this weekend with the aim of driving vaccination uptake among the population. The event will be held at Bulange on Saturday, 6th and Sunday 7th November, 2021 from 9AM to 5PM. “Vaccination remains the strongest response to this pandemic and a full return to normal. Vaccination is the safest and most sustainable way to ensure we safeguard both the health and economic wellbeing of our people. I call upon all subjects of His Majesty to embrace vaccination and turn up in big numbers to Bulange on…
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