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    Mad(Wo)Men of Uganda

    Jeffrey Amani: Founder of Zeus The Agency and a Leading Voice in Uganda’s Creative Industry

    Zeus The Agency’s Jeffrey Amani: The New Ad Agency Boss Eating the Big Agencies’ Bread

    Muhereza KyamuteteraCEO PerspectivesExecutive ProfilesThe Big StoryNovember 26, 2025November 26, 2025

    Candid and compelling, Amani unpacks the philosophy behind #TheZeusWay—a relentless commitment to speed, quality, and consistency—and reflects on what it takes to lead Gen Z creatives, earn client trust, and…

    MAAD McCann team and leadership celebrating a sweep of the 2025 Silverback Awards, showcasing Agency of the Year and multiple craft wins.

    How MAAD McCann Swept the 2025 Silverback Awards — And the Culture, Strategy & Creative Discipline Behind Its Biggest Win Yet

    Muhereza KyamuteteraBusiness & MarketsThe Big StoryNovember 21, 2025November 21, 2025

    When the ballroom lights rose at Golf Course Hotel Kampala during the 2025 Silverback Awards, one agency dominated the stage, the conversation, and eventually the headlines. MAAD McCann, already regarded…

    Alemu Emuron, the founder of The Quollective Africa and a multi-award-winning creative leader (Cannes Lions, Loeries, One Show), is pictured. This image symbolizes his journey from an accidental copywriter start at Ignition Advertising and Maad Advertising in Kampala to leading global accounts for brands like Airtel and judging at top international festivals. His philosophy emphasizes lifelong learning, the strategic balance of financial KPIs with creativity, and a mission to elevate African storytelling on the world stage. Keywords include: Creative Leadership, Pan-African Campaigns, Cannes Lions Winner, Ugandan Creative, Advertising Strategy, and Cultural Immersion.

    From Accidental Copywriter To Cannes Lions: How Alemu Emuron Rose From a Kampala Rookie To Africa’s Creative Mountaintop

    Muhereza KyamuteteraExecutive ProfilesThe Big StoryOctober 22, 2025November 21, 2025

    In this deep and revealing conversation with Muhereza Kyamutetera for our Mad(Wo)Men series — an in-depth look at the visionaries who have shaped, challenged, and redefined Uganda’s advertising industry— Alemu reflects…

    Daniel Ligyalingi, Maad Advertising Uganda, Uganda advertising industry, financial discipline in advertising agencies, building sustainable ad agencies, media investment management Uganda, Mike Daugherty MCL McCann Uganda, Adris Kamuli Maad Advertising, QG Saatchi & Saatchi Uganda, Warid Telecom advertising campaigns, ethics and integrity in media buying, agency leadership and culture Uganda, Maad Advertising success story, managing agency finances for growth, Uganda creative industry business lessons, CEO East Africa Magazine, East Africa Business News, Uganda Business News, Mad(Wo)Men of Uganda, East Africa creative industry

    An Agency Rises or Falls on How It Handles Its Money: Maad MCann Co-Founder Daniel Ligyalingi on Building Agencies That Endure

    Muhereza KyamuteteraExecutive ProfilesThe Big StoryOctober 19, 2025November 21, 2025

    Let’s begin with your personal journey. How did you first step into the advertising world, and more specifically, the media buying industry? What inspired or influenced that move—were there particular…

    MetropolitanRepublic’s Managing Director, Josephine Muvumba, is a trailblazing creative leader whose 25-year journey in Uganda’s advertising industry embodies resilience, innovation, and mentorship. From her beginnings as a copywriting intern to becoming the first female Creative Director and later Managing Director of one of Uganda’s top agencies, Josephine has broken barriers, shaped brand identities, and inspired a new generation of creatives. This image captures her in a strategy session with her team — a moment that reflects her leadership philosophy of service, collaboration, and creative excellence. Her story is one of passion and purpose, celebrating women’s empowerment, the evolution of Uganda’s advertising industry, and the enduring power of creativity to transform brands and people alike.

    Breaking into the Boys’ Club, Shattering Ceilings, Building Legacies – MetropolitanRepublic’s Josephine Muvumba’s 25-Year Journey in Advertising

    Muhereza KyamuteteraThe Big StoryOctober 15, 2025November 21, 2025

    In 2011, Muvumba joined MetropolitanRepublic, where she was part of the pioneering team behind Uganda’s first Loerie Award — setting a new benchmark for creative excellence. Rising to become the…

    David Galukande — advertising pioneer, co-founder of QG Saatchi & Saatchi — photographed in various professional and creative settings, reflecting on his career journey, industry awards, leadership in brand storytelling, embrace of MarTech innovation, and commitment to cultural authenticity, adaptability, and client-focused creativity in Uganda’s advertising industry.

    David Galukande: The ‘G’ in QG Saatchi & Saatchi, Who In Many Ways Rewrote Uganda’s Advertising Story

    Muhereza KyamuteteraCEO PerspectivesThe Big StoryAugust 31, 2025September 1, 2025

    Guided by a belief that world-class work could be conceived and executed in Uganda, Galukande helped set a new standard — one rooted in strategic thinking, cultural authenticity, and relentless…

    Seanice Lojede Kacungira, co-founder and Group CEO of Blu Flamingo Digital Africa, captured in professional and award moments — from leading strategic team discussions to standing confidently among fellow honourees at the 2024 Woman of Stature Awards, reflecting her value-driven leadership, resilience, and commitment to empowering others.

    MadWoman of the Moment: Building Blu Flamingo — Seanice Kacungira’s Fearless, Faith-Fueled Rise to a Pan-African Digital Powerhouse

    Muhereza KyamuteteraThe Big StoryWomen In LeadershipAugust 31, 2025October 17, 2025

    But beyond the boardroom success, Seanice’s journey is also one of bold pivots, personal reinvention, and trailblazing leadership. As a woman founder in an often male-dominated industry, she’s not just…

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      • 100 Leading & Admired CEOs
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