OPINION: The Politics of Social Media in the 2020 electoral campaigns
By John Babirukamu
Patrick Amama
Mbabazi launched his 2015-2016 presidential campaign with a masterstroke that
shock the country. A well-produced video launched on YouTube, not television or
radio. And yes, while it spread countrywide over those traditional channels
(and WhatsApp), the initial digital launch had the whole country wagging
tongues about the “modern launch”, how it was such a