MTN has joined the global drive to raise awareness about the importance of wearing masks with the launch of the #WearItForMe campaign across its 21 African and Middle Eastern markets. To help drive this much-needed change in behaviour, MTN is committing its September 2020 marketing resources towards encouraging everyone to adopt wearing masks so as to save lives. As Uganda and the world at large try to navigate the “new normal” brought about by COVID-19, wearing masks remains one of the most effective preventative measures to slow the spread of the virus. However, many people remain reluctant to wear…
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