UTB, Emirates Airlines Host Delegates for Trade FAM Trip

Lilly Ajarova, Chief Executive Officer at Uganda Tourism Board.

The Uganda Tourism Board (UTB) working  with Emirates Airlines and the Uganda Embassy in Abu Dhabi, has kicked off a Familiarization (FAM) trip aimed at enhancing the visibility of Uganda as a premier travel destination. This initiative, which began on 21st January 2025, brings together a delegation of eleven influential travel trade partners to explore Uganda’s world-class tourism offerings. This FAM trip is a direct result of a Memorandum of Understanding (MoU) signed between the Uganda Tourism Board and Emirates Airlines, which seeks to promote Uganda’s rich cultural, natural, and wildlife assets. One of the trip’s primary objectives is to…

This Is Premium Content. Subscribe And Save On Unlimited Access With Our Best Offers!

Tagged:
About the Author

Trevor Lutalo is a features writer and storyteller with a strong interest in topics such as business, taxation, and climate issues. He has explored the connection between environmental sustainability and economic growth, while also delving into subjects like travel and agriculture.