State Minister for Tourism, Wildlife and Antiquities, Hon. Godfrey Kiwanda on December 3, 2019 launched the Tulambule Christmas promotion 2019.

Tulambule will this year traverse south western Uganda in areas of Kigezi including; Lake Bunyonyi, Lake Mutanda and Mgahinga National Park. 

Hon. Kiwanda making his remarks during the launch

Speaking at the launch held at Ndere Culture Center in Kampala, Hon. Kiwanda announced Uganda’s readiness for the festive season and highlighted that Ugandans sharing their experiences online will open the country to the world as many visit its iconic features.

“We are launching this campaign to market Uganda among Ugandans. This is the best chance, to use the festive season to sell Uganda by travelling and sharing your experience online,” Kiwanda said.

UTB Marketing Manager Claire Mugabi during making her remarks during the launch

He added that as part of the campaign, the Ministry of Tourism, Wildlife and Antiquities had entered agreements with a host of top hotels and other institutions that will be partnering with the campaign to reward Ugandans during this campaign which will run until January 2020.

Hon. Kiwanda also used the day to appeal to East Africans and African across the continent to interest themselves in tourism and consider Uganda among their stops.

Also speaking at the event, Claire Mugabi, Uganda Tourism Board Marketing Manager said that Tulambule Christmas promotion will this year be highlighted by a digital campaign which will see many travellers awarded. The campaign aims to encourage Ugandans to consume tourism products such as adventure, travel, dining, and holidays within Uganda.

Hon Kiwanda enjoying a drumming moment with the Ndere Troupe

Additionally, the campaign encourages travellers to widely post about their experiences on Facebook, Twitter, and Instagram in a way that inspires others to make the same trips and stand chances to win prizes. The digital campaign will be run through the Uganda Tourism Board social media channels and travellers are encouraged to use #TulambuleUganda #ThisIsUganda #VisitUganda

The event was attended by representatives from Uganda Wildlife Authority, Association of Uganda Tour Operators, Hotels, and Restaurants among others.

In the past, Tulambule Uganda has traversed areas on Northern Uganda, Eastern Uganda and parts of western Uganda among others.

How to participate and Win

  1. Follow Uganda Tourism Board- UTB and @VisitUgandaUG on Facebook , @TourismBoardUG and @VisitUganda on Twitter and @VisitUganda_official on Instagram.
  2. Visit and engage in activities at any leisure or hospitality facility anywhere in Uganda between December 03rd, 2019, and January 31st, 2020. Tourism facilities include but are not limited to the following; National parks and reserves for game drives, Nature walks and birding at ecotourism centres, sport fishing, island holidays, fun at the beach, sports, dining and relaxation at hotels and water adventures.
  3. Post a detailed and genuine account of your experience at the tourist facility or location on Facebook, Twitter, or Instagram. The information shared should be useful and sufficient enough to guide a first-time traveller to enjoy a similar experience successfully.
  4. Your post should include the name of the tourist facility or attraction, its location and how to get there, why it is unique, the highlights of your experience, and useful (service, commuting, navigation, or money-saving) tips.
  5. Your post should have high-resolution images or a video recording of you engaging in activities at the facility and must have and one or all of the following hashtags: #TulambuleUganda #VisitUganda #ExperienceUganda and #PearlofAfrica for one to win a prize.

About Uganda 

Known as the “Pearl of Africa,” Uganda is located in East Africa and offers some of the continent’s most diverse wildlife viewing, dramatic landscapes, and immersive cultural experiences and warm people and hospitality. Uganda is home to more than half the world’s population of endangered mountain gorillas, and trekking to observe these gentle giants in Bwindi Impenetrable Forest is one of the world’s top bucket list travel activities.

Safari opportunities abound in savanna, forest, and wetland settings throughout 10 national parks, where visitors can come face to face with “The Big Five” – lion, leopard, rhino, elephant, and buffalo – as well as giraffe, zebra, chimpanzee, hippopotamus, crocodile, and more than half of all bird species found in Africa. Among Uganda’s extraordinary natural attractions are the snow-capped Rwenzori Mountains; expansive Lake Victoria, which forms the source of the Nile River; and Murchison Falls National Park.  

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