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Uganda’s advertising industry

MetropolitanRepublic’s Managing Director, Josephine Muvumba, is a trailblazing creative leader whose 25-year journey in Uganda’s advertising industry embodies resilience, innovation, and mentorship. From her beginnings as a copywriting intern to becoming the first female Creative Director and later Managing Director of one of Uganda’s top agencies, Josephine has broken barriers, shaped brand identities, and inspired a new generation of creatives. This image captures her in a strategy session with her team — a moment that reflects her leadership philosophy of service, collaboration, and creative excellence. Her story is one of passion and purpose, celebrating women’s empowerment, the evolution of Uganda’s advertising industry, and the enduring power of creativity to transform brands and people alike.
MetropolitanRepublic’s Josephine Muvumba — the trailblazing creative who broke into the boys’ club, built legacies, and continues to leave the ladder down for the next generation of women in advertising.

Breaking into the Boys’ Club, Shattering Ceilings, Building Legacies – MetropolitanRepublic’s Josephine Muvumba’s 25-Year Journey in Advertising

In 2011, Muvumba joined MetropolitanRepublic, where she was part of the pioneering team behind Uganda’s first Loerie Award — setting a new benchmark for creative excellence. Rising to become the agency’s first
October 15, 2025
Stella Mpora Khan rose from being Deputy Secretary on the 2018/2019 Executive Committee to Chairperson on the 2019/2020

Advertising agencies re-elect MAAD McCann’s Stella Mpora Khan as Association Chair for 2020-2022; who else is on her team?

The Uganda Advertising Association has re-elected Stella Mpora Khan, Managing Director Maad McCann, as the association chair, alongside her 2018/2019 executive committee counterparts comprising of Frank Muthusi- General Manager Fireworks Advertising, Robert
August 27, 2020
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Frank Muthusi (left) Fireworks Advertising Ltd General Manager and Walter Wafula, the Business Unit Head -PR, brainchild Burson Cohn & Wolfe (BCW), a division of fireworks Advertising

fireworks Advertising marks 12 years with big client wins

The global advertising industry just like many non-medical industries and sectors is reeling from the painful negative effects of COVID-19 and the situation is not any different for Uganda’s. For many players
August 18, 2020
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Robert Kabushenga, Vision Group's CEO since October 2016 is credited for expanding and sustaining the group into Uganda's leading multimedia empire. Can he ride the disruption wave caused by the digital revolution?

Kabushenga registers 45% growth in half-year Vision Group profits

Despite a general decline in advertising spend on traditional media, Vision Group’s Kabushenga has managed to grow advertising revenue by 11.28%. How much more can he sustain this growth as more and
February 27, 2020
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Tony Glencross, the Nation Media Group Managing Director in Uganda- has presided possibly over NTV's most difficult time. Will he have the last laugh?

Numbers do not lie: NTV thinly holds on to market leadership, against an aggressively resurgent NBSTV

NTV Uganda, in the year ended December 2018 bagged UGX18.9 billion in gross revenue and made a net profit of UGX600 million, according to figures, this reporter has had exclusive access to.
February 23, 2020
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