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December 5, 2025
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    Uganda’s advertising industry

    MetropolitanRepublic’s Managing Director, Josephine Muvumba, is a trailblazing creative leader whose 25-year journey in Uganda’s advertising industry embodies resilience, innovation, and mentorship. From her beginnings as a copywriting intern to becoming the first female Creative Director and later Managing Director of one of Uganda’s top agencies, Josephine has broken barriers, shaped brand identities, and inspired a new generation of creatives. This image captures her in a strategy session with her team — a moment that reflects her leadership philosophy of service, collaboration, and creative excellence. Her story is one of passion and purpose, celebrating women’s empowerment, the evolution of Uganda’s advertising industry, and the enduring power of creativity to transform brands and people alike.

    Breaking into the Boys’ Club, Shattering Ceilings, Building Legacies – MetropolitanRepublic’s Josephine Muvumba’s 25-Year Journey in Advertising

    Muhereza KyamuteteraThe Big StoryOctober 15, 2025November 21, 2025

    In 2011, Muvumba joined MetropolitanRepublic, where she was part of the pioneering team behind Uganda’s first Loerie Award — setting a new benchmark for creative excellence. Rising to become the…

    Q&A: Greed is killing the Advertising Industry- Nada Andersen, the ‘grandmother’ of Uganda’s advertising industry takes no prisoners 

    Muhereza KyamuteteraIndustry & AnalysisQ + AsThe Big StoryMarch 4, 2023March 4, 2023

    Tell us about Nada Andersen. What’s your background and how did you come to join advertising, and in Uganda? I came to Uganda as a young student of the Academy…

    Advertising agencies re-elect MAAD McCann’s Stella Mpora Khan as Association Chair for 2020-2022; who else is on her team?

    CEO ReporterAdvertising & CommunicationThe Big StoryAugust 27, 2020August 27, 2020

    The Uganda Advertising Association has re-elected Stella Mpora Khan, Managing Director Maad McCann, as the association chair, alongside her 2018/2019 executive committee counterparts comprising of Frank Muthusi- General Manager Fireworks…

    fireworks Advertising marks 12 years with big client wins

    CEO ReporterAdvertising & CommunicationCompany NewsThe Big StoryAugust 18, 2020August 27, 2020

    The global advertising industry just like many non-medical industries and sectors is reeling from the painful negative effects of COVID-19 and the situation is not any different for Uganda’s. For…

    Kabushenga registers 45% growth in half-year Vision Group profits

    Muhereza KyamuteteraAdvertising & CommunicationCompany NewsMediaThe Big StoryFebruary 27, 2020February 28, 2020

    Despite a general decline in advertising spend on traditional media, Vision Group’s Kabushenga has managed to grow advertising revenue by 11.28%. How much more can he sustain this growth as more and more readers and advertisers alike shift to digital platforms?

    Numbers do not lie: NTV thinly holds on to market leadership, against an aggressively resurgent NBSTV

    Muhereza KyamuteteraAdvertising & CommunicationMediaThe Big StoryFebruary 23, 2020February 27, 2020

    NTV Uganda, in the year ended December 2018 bagged UGX18.9 billion in gross revenue and made a net profit of UGX600 million, according to figures, this reporter has had exclusive…

    TBWA’s Peter Magona to today’s Ad(wo)men: Innovate and disrupt or the digital adkids will eat our bread

    Muhereza KyamuteteraAdvertising & CommunicationThe Big StoryThought LeadershipFebruary 20, 2020February 20, 2020

    Big data, agility and a standard dose of disruption- is what every advertising agency of the future needs to survive the digital tsunami.

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