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March 21, 2026
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    TBWA Africa

    Uganda’s advertising industry has been shaped by resilient leaders who understand both the brilliance and the burden of creative work. David Galukande built an agency culture so intense it felt like a movement, while Josephine Muvumba powered through long, thrilling yet exhausting early years that blurred passion and pressure. John Chihi continues to navigate the financial strain that quietly wears teams down, and Seanice Kacungira leads in a digital era where constant iteration leaves little room to breathe. Together, their stories reveal an industry fuelled by ambition but shadowed by stress and burnout—demanding systems that protect the people behind the ideas.

    Brilliance at a Bad Price: Burnout, Stress and Survival in Uganda’s Advertising Industry, Where Working Long Hours is a Norm

    Jeff WintersThe Big StoryDecember 12, 2025December 12, 2025

    If the first part of this series was about how the madmen stumbled into the machine, and the second about how the money broke it, this part is about what…

    A photo collage of Jeffrey Amani, Adris Kamuli, David Case, Peter Magona, Daniel Ligyalingi, Rommel Jasi, Alemu Emuron, and Joshua Kamugabirwe. Uganda’s ad industry was built by “accidentals” who wandered in through cricket pitches, rugby chats, art schools, and random interviews. With no clear pipeline, they learned by doing, then became founders, mentors, and standards-setters—turning side doors into institutions and asking how to keep luck alive, but kinder, for others today.

    MADMEN, DREAMERS, AND DEAL-MAKERS – The Accidental Admen: How Uganda’s Creative Giants Found Their Way into the Industry

    Jeff WintersThe Big StoryDecember 10, 2025December 10, 2025

    If Uganda had built a proper advertising pipeline, this story would be very boring. There would be brochures in Senior Six career offices defining “account management.” Parents would nod proudly…

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    CEO East Africa
     
    Thought Leadership
    • Business & Markets
      • The Big Story
      • Company News
      • Banking & Financial Services
      • News & Analysis
      • Technology & Innovation
      • Energy, Oil & Gas
      • East Africa
      • Investigations & Special Reports
      • Economy & Policy
      • Markets & Money
      • Global News
      • Hospitality & Tourism
      • Real Estate & Construction
      • Legal & Justice
      • Manufacturing & Industry
      • Media & Communication
      • News In Pictures
      • Politics & Goverment
      • Regulation & Compliance
      • Sponsored Content
      • Agriculture & Agro-industry
    • Leadership & Governance
      • CEO Perspectives
      • Executive Profiles
      • Women In Leadership
      • Entrepreneurship
      • Transitions & Succession
      • C-Suite Leadership
      • Boards & Governance
      • Thought Leadership
      • Ugandans Excelling Abroad
    • Lists & Rankings
      • 100 Leading & Admired CEOs
      • 100 Most Trusted & Respected Companies
      • 100 Women Fixing Uganda
      • Billionaires
      • 100 Women in Finance
      • 50 Leading CFOs
      • 50 Leading CHROs
      • CEO Of The Week
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      • Product of the Week
    • Lifestyle
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