An Agency Rises or Falls on How It Handles Its Money: Maad MCann Co-Founder Daniel Ligyalingi on Building Agencies That Endure Muhereza KyamuteteraExecutive ProfilesThe Big StoryOctober 19, 2025November 21, 2025 Let’s begin with your personal journey. How did you first step into the advertising world, and more specifically, the media buying industry? What inspired or influenced that move—were there particular…