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    Ogilvy Africa

    WPP Scangroup Appoints Akua Brayie Owusu-Nartey as Group CEO and CEO, Ogilvy Africa

    Paul MurungiCompany NewsThe Big StoryOctober 21, 2025October 28, 2025

    WPP Scangroup Plc has announced the appointment of Akua Brayie Owusu-Nartey as the new Group Chief Executive Officer (CEO) and CEO of Ogilvy Africa, effective November 17, 2025.  She will…

    Ogilvy Africa, Ogilvy Africa Network, Vikas Mehta, Scanad Uganda, advertising trends Africa, marketing in Sub-Saharan Africa, cultural change in advertising, technology in marketing, AI in advertising, martech Africa, WPP Open, African advertising agencies, brand communication Africa, marketing technology Uganda, creative agencies Uganda, digital marketing Africa, consumer engagement Africa, advertising innovation Africa, advertising sector trends, agile marketing Africa

    Q&A: Vikas Mehta on Agility, Innovation, and Reinventing Ogilvy Africa for Advertising’s Next Wave in Sub-Saharan Africa

    Muhereza Kyamutetera and CEO East Africa MagazineQ + AsThe Big StoryAugust 11, 2025August 11, 2025

    We sat down with Vikas Mehta, Regional CEO of Ogilvy Africa, which covers Sub-Saharan Africa and includes Scanad Uganda, to share his perspective on the sector and the trends redefining…

    In this exclusive Q&A, WPP Scangroup’s Interim CEO Miriam Kaggwa outlines her wartime leadership strategy to drive profitable growth, retain top talent, and rebuild client trust after major account losses. She unpacks trends in Africa’s advertising industry—from digital disruption to Gen Z dynamics—while affirming WPP’s institutional strength and agency value in an evolving communications landscape.

    EXCLUSIVE Q&A: WPP Scangroup’s Wartime General, Miriam Kaggwa, on Her Game Plan to Return to Profitable Growth in a Fast and Furious Industry

    Muhereza KyamuteteraThe Big StoryWomen In LeadershipJuly 18, 2025July 18, 2025

    Describing herself as a “wartime General”, Ugandan-born Kaggwa brings to the role a deep rooting in agency operations and finance having spent over two decades within global agency networks like…

    Patricia Ithau exits WPP-Scangroup after a turbulent three-year tenure marked by falling revenues, client defections, and rising competition. This feature unpacks her leadership journey, the dramatic Airtel Africa account loss, and what lies ahead under caretaker leaders Miriam Kaggwa and Vikas Mehta.

    Itha Wrap: Was Airtel Africa’s Account Loss the Last Straw That Ended Patricia Ithau’s Troubled Reign at WPP Scangroup?

    Muhereza KyamuteteraThe Big StoryJuly 15, 2025July 15, 2025

    When Patricia Ithau took over as CEO of WPP Scangroup in March 2022, she was hailed as a seasoned executive with a decorated past at East African Breweries, Unilever, and…

    Isaac Tegule appointed Marketing Manager at CFAO Motors Uganda

    CEO East Africa MagazineCompany NewsNews & AnalysisAugust 4, 2022August 5, 2022

    Isaac Tegule has been appointed new Marketing Manager at CFAO. He will be in charge of all Marketing & Communications of CFAO Motors Uganda Isaac is a seasoned marketing professional…

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