Johnie Walker

Last week was one for the books, as corporates, professionals and marketing practitioners gathered for the second edition of the Uganda Marketing Excellence Awards (UMEAs) at the Kampala Serena Hotel. The black-tie event saw several organisations and individuals in the marketing profession receive awards for their excellent marketing ideas, campaigns and outstanding execution. Uganda Breweries Limited brands Guinness and Johnnie Walker emerged top winners of the evening for their disruptive campaigns. Guinness emerged overall winner, as their Black Shines Brightest campaign was named the Marketing Campaign of the year, while The Walkers campaign by Johnnie Walker, won the Best Use…