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March 20, 2026
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    CEO East Africa
     
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    David Galukande

    A new generation steps onto the agency floor, digital-native, values-driven, and impatient with outdated rules. They design, shoot, test, and build audiences in real time, reshaping how ideas are made and shared. This is the collision between experience and evolution, and the fragile promise of what Uganda’s creative future could become.

    The Future is Creative: Gen Z, Talent, and the New Workforce Reshaping Uganda’s Advertising Industry

    Jeff WintersThe Big StoryDecember 15, 2025December 15, 2025

    The first three parts of MadMen, Dreamers and Deal-Makers were about how the machine was built, broken, and survived. This part is about who is going to drive it next….

    Uganda’s advertising industry has been shaped by resilient leaders who understand both the brilliance and the burden of creative work. David Galukande built an agency culture so intense it felt like a movement, while Josephine Muvumba powered through long, thrilling yet exhausting early years that blurred passion and pressure. John Chihi continues to navigate the financial strain that quietly wears teams down, and Seanice Kacungira leads in a digital era where constant iteration leaves little room to breathe. Together, their stories reveal an industry fuelled by ambition but shadowed by stress and burnout—demanding systems that protect the people behind the ideas.

    Brilliance at a Bad Price: Burnout, Stress and Survival in Uganda’s Advertising Industry, Where Working Long Hours is a Norm

    Jeff WintersThe Big StoryDecember 12, 2025December 12, 2025

    If the first part of this series was about how the madmen stumbled into the machine, and the second about how the money broke it, this part is about what…

    David Galukande — advertising pioneer, co-founder of QG Saatchi & Saatchi — photographed in various professional and creative settings, reflecting on his career journey, industry awards, leadership in brand storytelling, embrace of MarTech innovation, and commitment to cultural authenticity, adaptability, and client-focused creativity in Uganda’s advertising industry.

    David Galukande: The ‘G’ in QG Saatchi & Saatchi, Who In Many Ways Rewrote Uganda’s Advertising Story

    Muhereza KyamuteteraCEO PerspectivesThe Big StoryAugust 31, 2025September 1, 2025

    Guided by a belief that world-class work could be conceived and executed in Uganda, Galukande helped set a new standard — one rooted in strategic thinking, cultural authenticity, and relentless…

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    CEO East Africa
     
    Thought Leadership
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