Asahi Group Holdings Archives

Absa, ENS Africa, A&O Shearman and Nomura Advise Asahi Holdings on USD 2.3bn Acquisition of 65% Stake in EABL

Paul MurungiEast Africa Global News The Big StoryDecember 18, 2025December 18, 2025

Asahi Group Holdings, the Japanese brewing and beverages giant, has picked Absa Bank Kenya PLC, ENS Africa, A&O Shearman and Nomura Holdings to advise on its USD 2.3 billion acquisition of a 65% controlling stake in East African Breweries Plc (EABL) from Diageo Plc, a transaction that ranks among the largest consumer-sector deals ever executed in East Africa. The advisory line-up brings together regional execution strength and global deal expertise. Absa Bank Kenya PLC is acting as financial adviser alongside Nomura, the Japan-headquartered investment bank, while ENS Africa and A&O Shearman, the London-headquartered global law firm, are providing legal counsel….

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Everything You Need to Know About Diageo’s Sale of its 65% Stake in EABL to Japan’s Asahi Group

CEO East Africa MagazineThe Big StoryDecember 18, 2025December 18, 2025

East African Breweries Limited (EABL), one of East Africa’s most influential consumer goods companies, is entering a new era. This comes after its majority shareholder, Diageo, agreed to sell its entire 65% stake to Japan’s Asahi Group Holdings. The transaction was disclosed through a statutory public announcement and an accompanying EABL press release. It is among the region’s most significant cross-border investments in the beverages sector. This deal will see a major Japanese brewer take control of a leading African alcohol business. Who is buying and who is selling The seller is Diageo, the global beverages group behind brands such…

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