Smart Telecom has become the 7th player to join Uganda’s competitive telecom sector after having bought off Sure Telecom’s operations in Uganda as well as established in Tanzania and Burundi in a US$ 300 million investment.
The telecom which is owned by the Aga Khan Group under the Aga Khan Fund for Economic Development (AKFED) launches months after an online campaign that aimed at getting the public to pick a name for the company in what they termed as an innovative customer focused idea.
Addressing the media at the launch event held at the company offices in Kampala on March 17, 2014, the Group CEO Abdellatif Bouziani said, “The Aga Khan Group has been committed to East Africa for over 100 years and our uniqueness in this new venture lies in involving the people in a bid to create a business with and for the people.”
” This in itself is an innovation as nobody has dared to start a company without a name before yet we dared to. We shortlisted 7 names out of 70,000 submissions that had been suggested by East Africans asked them what they would expect in terms of service provision and then aligned our business to their suggestions.
