PROFILE: Bernard Ology, on why he abandoned his accounting, procurement and supply chain logistics qualifications to become a creative designer

Bernard Ology is an advertising, marketing communications and branding professional with over 10 years of experience and a strong background in creative, strategy and brand building.  He is the Co-founder and Creative Director of BrandKnew Communications, a boutique creative and advertising agency in Kampala. Working with mainly medium-sized brands, SMEs and startups, he has established a reputation for beautifully crafted, design-led graphic narratives across various genres and media platforms. Throughout his professional life, Ology’s creative streak has touched more than 50 brands. Some he worked on with other teams, but those he built from the ground up, include Eco Concrete,…