By Our Reporter
Sidel, the provider of PET solutions for liquid packaging, has announced a new initiative aimed at reducing the amount of PET used in beverage bottles worldwide, thereby helping producers to save money and improve their environmental footprint at the same time. To allow beverage producers and bottlers to calculate for themselves what savings could be achieved based on their own production parameters, Sidel has introduced an online PET savings calculator.
In a Press Release seen by the CEO Magazine, Clive Smith the Zone Vice-President for the Middle East and Africa at Sidel says, “The benefits of rightweighting PET bottles are well known in the beverage industry. However many producers are still not taking advantage of innovative new bottle designs that could help them make substantial cost savings. According to our calculations there remains a great opportunity for the beverage industry to reduce raw material usage, save costs and improve environmental footprints by adopting new bottle designs, especially for water and carbonated soft drinks (CSD). Furthermore, these modern designs are often only subtle appearance variations of existing designs that can easily be applied to existing production lines with no difference to the end consumer experience.