The Big Story

From Accidental Copywriter To Cannes Lions: How Alemu Emuron Rose From a Kampala Rookie To Africa’s Creative Mountaintop

Muhereza KyamuteteraExecutive ProfilesThe Big StoryOctober 22, 2025November 21, 2025

In this deep and revealing conversation with Muhereza Kyamutetera for our Mad(Wo)Men series — an in-depth look at the visionaries who have shaped, challenged, and redefined Uganda’s advertising industry— Alemu reflects…

Double Win for PostBank’s CFO Peter Ssenyange as He Bags CFO of the Year Accolade and Sustainability Award

Paul MurungiExecutive ProfilesThe Big StoryOctober 22, 2025October 22, 2025

PostBank Uganda’s Chief Financial Officer, Peter Ssenyange wins big at the just concluded annual Chief Financial Officer (CFO) Awards which seek to celebrate exceptional leaders in the finance industry, as…

Manifesto Economics: Which Promises Survive Contact with Uganda’s Business Reality?

Jeff WintersThe Big StoryOctober 22, 2025October 22, 2025

Markets in downtown Kampala remain lively, yet many traders quietly admit sales are slowing and loan costs are biting harder. It is the classic squeeze: weak consumer demand meeting tighter…

They Don’t Insure Their Own Assets: Inside Uganda’s Insurance Dilemma and Mirai’s Bet on the Future

Jeff WintersThe Big StoryOctober 22, 2025October 29, 2025

In Uganda, where insurance penetration remains below 1% of GDP, at 0.883% in 2024, according to the Insurance Regulatory Authority (IRA), the sector sits in a paradox. On paper, it…

WPP Scangroup Appoints Akua Brayie Owusu-Nartey as Group CEO and CEO, Ogilvy Africa

Paul MurungiCompany NewsThe Big StoryOctober 21, 2025October 28, 2025

WPP Scangroup Plc has announced the appointment of Akua Brayie Owusu-Nartey as the new Group Chief Executive Officer (CEO) and CEO of Ogilvy Africa, effective November 17, 2025.  She will…

Rotary Club of Bulindo Ready to Lead National Conversation on Financial Literacy

Paul MurungiCompany NewsThe Big StoryOctober 21, 2025October 28, 2025

“I was fired with almost no savings, fired with a salary loan, fired with retired parents depending on me, fired with a young daughter in school, and fired with one…

Coca-Cola Company to Sell Controlling Stake in Coca-Cola Beverages Africa for USD 2.6 Billion

Paul MurungiCompany NewsThe Big StoryOctober 21, 2025October 29, 2025

The Coca-Cola Company and Gutsche Family Investments have agreed to sell a controlling 75 percent stake in Coca-Cola Beverages Africa (CCBA) to Coca-Cola Hellenic Bottling Company AG (Coca-Cola HBC) in…

Q&A: aBi Finance’s Mona Muguma Ssebuliba: Building a Resilient, Inclusive, and Green Financial Future for Uganda’s Agribusinesses

Muhereza KyamuteteraExecutive ProfilesThe Big StoryOctober 21, 2025October 21, 2025

Many people remember aBi Trust, but today there is aBi Finance and aBi Development. Could you walk us through the journey and describe aBi Finance’s current strategic position within Uganda’s…

An Agency Rises or Falls on How It Handles Its Money: Maad MCann Co-Founder Daniel Ligyalingi on Building Agencies That Endure

Muhereza KyamuteteraExecutive ProfilesThe Big StoryOctober 19, 2025November 21, 2025

Let’s begin with your personal journey. How did you first step into the advertising world, and more specifically, the media buying industry? What inspired or influenced that move—were there particular…

MTN Becomes First African Telco to Reach 300 Million Subscribers

Muhereza KyamuteteraThe Big StoryOctober 18, 2025October 27, 2025

A milestone moment for African connectivity MTN Group has cemented its position as Africa’s leading telecommunications company, officially becoming the first African-headquartered telco to surpass 300 million subscribers. The milestone…