“The greatest fear of human beings is the fear of failure. But I encourage you, whatever you are doing, do it well and don’t be afraid of falling. When a child starts walking, he stands and falls relentlessly till he develops his own pace and becomes resilient,” Kenyan billionaire, Kimani Rugendo, once told an eager audience of young entrepreneurs. And he should know better. Throughout his entrepreneurial journal Rugendo has confronted multiple challenges with fear being the least of his worries. If you have taken Afia juice or Pick N’ Peel, Rugendo is the brains behind that. He started out…
BILLIONAIRES: Meet Kimani Rugendo, the Kenyan billionaire behind Afia and Pick N’ Peel juice

After he failed to capture a parliament seat in the 1992 country elections, Kimani Rugendo devoted his entire life to business.